What is "Extrinsic Motivation"?

Extrinsic motivation in game design refers to the use of external rewards or incentives to encourage player engagement and participation. Game designers strategically incorporate elements outside the inherent enjoyment of the game itself, such as achievements, points, badges, or tangible rewards, to stimulate and reinforce player behavior. These external motivators are employed to enhance player satisfaction, encourage specific actions, and promote continued engagement with the game.

For example, in the mobile game "Pokemon GO," players are extrinsically motivated to explore their physical surroundings by the inclusion of location-based gameplay. By physically moving to different real-world locations, players can encounter and capture virtual Pokemon. The game rewards players with in-game items, experience points, and the satisfaction of expanding their Pokemon collection. Additionally, there are events and challenges that offer tangible rewards like special Pokemon, encouraging players to participate actively. In this case, the extrinsic motivation of rewards acts as a catalyst for players to explore their environment, fostering physical activity and social interaction. The game leverages external incentives to enhance the overall gaming experience and motivate players to go beyond the basic mechanics of catching Pokemon.

By strategically incorporating extrinsic motivators, game designers can influence player behavior, extend playtime, and create a more dynamic and rewarding gaming experience. However, a delicate balance is essential to ensure that external rewards complement rather than overshadow the intrinsic enjoyment of the game.