Copy of Our SaaS Startup Runway Simulation

About this model

This diagram models the initial acquisition and monetisation of users by a startup SaaS (sales-as-a-service) company.

The diagram simulates the conversion funnel of users visiting the website, using the software or app, and converting to long-term engaged or paying users.

This conversion flow is then used in conjunction with funds and expenditures to determine whether the company will be able to sustain a profit, and after how many months.

Variables - such as success rates at each stage in the conversion process, pricing for paid plans, and company expenditures - can be modified to explore different business scenarios.

"Copy of Our SaaS Startup Runway Simulation" is a public Machinations diagram shared in the Community by Catalin Ichim, with 180 components.

It was created in January 2026 and last edited in January 2026.

Open the diagram in the Machinations app and press Play to watch the resources move, adjust its values to test how the system responds, or remix it to make an editable copy in My diagrams.

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